REasy raises $1.8 million Pre-Seed round to simplify cross-border payments for African SMEs

Douala, Cameroon – October 9, 2025 — We are proud to announce that REasy has reached a major milestone with a $1.8 million pre-seed funding round.
This operation strengthens our mission to simplify and secure international trade for African SMEs.

Backed by leading investors — Ingressive Capital, Launch Africa, 54 Collective, Digital Africa, Techmind, among others — as well as renowned business angels such as Christophe Chausson (Chausson Partners), Mathias Léopoldie (Julaya), Marième Diop (Dakar Network Angels), and Joël Nana Kontchou (Makoe Ventures), REasy is accelerating its ambition to remove the barriers that still hinder African trade flows and to promote a more fluid, transparent, and inclusive intra-African trade ecosystem.

We are also proud to introduce a regulatory innovation achieved in collaboration with the Bank of Central African States (BEAC): together, we co-designed the first currency exchange mechanism dedicated to importers and SMEs in Central Africa, a structural breakthrough for regional competitiveness.

Unlocking Africa’s trade potential

With over $600 billion in imports in 2023, Africa represents a vast market still constrained by structural barriers: long payment delays, high transaction costs, increased fraud risk, and limited access to financing for SMEs.

To address these challenges, we launched REasy in 2023 — an integrated trade finance and facilitation platform.
By connecting African payment systems (Orange Money, MTN Mobile Money, bank transfers) to the tools used by international suppliers (Alipay, WeChat Pay, UnionPay), REasy makes cross-border trade faster, safer, and more accessible for all African entrepreneurs.

“Our mission is clear: to enable every African SME to trade internationally with the same ease as a European or Asian company.”
— Brice Mba, Co-CEO of REasy

We are also preparing the integration of licensed customs and logistics services to provide a comprehensive solution covering the entire trade value chain.

“Before REasy, paying my supplier in China could take up to two weeks, with high fees and a constant risk of fraud. Today, payment is instant, and goods arrive in just a few days.”
— Fabrice, electronics importer, Douala

A Trade Finance platform powering African competitiveness

We are building a full-stack infrastructure that brings together the four pillars essential to the competitiveness of international traders:

• regulatory compliance, ensuring trust and security;
• a payment infrastructure dedicated to trade transactions;
• licensed logistics operations;
• and a multi-currency environment promoting inclusion and transaction fluidity.

Regulatory innovation serving regional competitiveness

In partnership with the BEAC, we designed a new exchange framework that allows SME trade transactions under $10,000 to be processed in full regulatory compliance — a segment long neglected by traditional banking systems.
This framework provides real-time traceability and automated reporting, balancing transaction fluidity with capital flow control.

“BEAC’s recognition marks a defining moment for the sector. It gives REasy a unique position and removes major barriers currently holding back billions in intra-African trade.”
— Lina Kacyem, Investment Manager at Launch Africa

REasy also holds a Money Service Business (MSB) license in Canada and has established operational partnerships in the UK, France, Hong Kong, and Singapore, reinforcing our international presence.

“REasy delivers a complete solution that combines simplicity and security for importers, while providing regulators with full traceability and compliance.”
— Maya Horgan Famodu, Partner at Ingressive Capital

A structured expansion across major trade corridors

As trade between China and Africa reached $222 billion in the first eight months of 2025 — with nearly 40% of Africa’s imports (over $240 billion per year) coming from Asia — REasy is executing a progressive expansion strategy focused on key trade corridors:

• 2025–2026: expansion of the China–CEMAC corridor toward Nigeria (over $25 billion in annual imports from China) and entry into Europe–Africa corridors;
• 2027–2028: development of intra-African trade through integration with the PAPSS (Pan-African Payment and Settlement System);
• 2029–2030: consolidation of South–South trade routes (India–Africa, Brazil–West Africa, Vietnam–Southern Africa).

Through this measured expansion, REasy aims to support over one million importing businesses by 2030.

A founding team with complementary expertise

The founding team of REasy combines technical, financial, and international expertise — one of the company’s strongest assets:

• Brice Mba, Co-CEO — HEC Paris graduate, leading pan-African growth;
• Mathieu Wing Hang Tse, Co-CEO — HEC Paris / CEIBS-INSEAD graduate, driving the Asia strategy;
• Richard Kue, COO — engineer (ESIEA Paris), managing logistics and operations;
• Stéphane Meng, CTO — Mines ParisTech graduate, overseeing platform architecture and technology.

Distributed across Africa, Asia, and Europe, REasy’s organization reflects its transcontinental mission and its ability to build enduring bridges between emerging markets and global economic hubs.

About REasy

Founded in 2023, REasy is the first African trade finance platform integrating cross-border payments, licensed logistics, and regulatory compliance — purpose-built for import-oriented SMEs across the continent.
In collaboration with the Bank of Central African States (BEAC), REasy co-developed the first regulated FX framework dedicated to small importers in Africa, paving the way for greater financial inclusion in global trade.

REasy is backed by top investors such as Launch Africa, 54 Collective, Ingressive Capital, and Digital Africa, and collaborates with strategic partners including J.P. Morgan, Thunes, Triple A, Afriland First Bank, and United Bank for Africa (UBA).

LinkedIn: @REasy | Instagram: @reasy.pay

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